Word
Zoo
Boggle Puzzle Game
Word Zoo is a Boggle word puzzle game mixed with classic Match-3 mechanics. The game aimed to engage casual gamers and capture more potential word game players.
As Art Director, I worked to establish the look and feel of the game as well as create illustrations, in-game VFX, animations, and design and implement the UI/UX.
ROLE
Art Director
PLATFORM
IOS · Android
DISCIPLINES
Art Direction · UI/UX · Illustration · VFX · Animation
Word Zoo mixed the satisfying challenge of word puzzles with the broad appeal of Match-3 mechanics, borrowing familiar win/loss flows from the genre to keep the experience accessible to casual players.
This flow shows off the heart of the game: entering a word puzzle, clearing levels, and upgrading zoo habitats. Each upgrade advanced players along the Zoo Map, giving them a tangible sense of progression as they worked toward completing their zoo.
Player stats were woven throughout the experience as a key engagement driver, a design choice rooted in the insight that word game audiences are especially motivated by tracking and improving their personal performance.
Word Zoo
UI/UX
