Valhalla
Foundation
Web 3 Platform
A significant part of my role at InfiniGods centered on supporting the launch of Godcoin — the studio's proprietary token, developed in partnership with the Valhalla Foundation.
I collaborated closely with web developers, UI/UX designers, and stakeholders to bring a suite of web initiatives to life, helping ensure the token launch was backed by a cohesive, polished digital presence.
ROLE
Art Director
PLATFORM
IOS · Android
DISCIPLINES
Art Direction · UI/UX · Branding · VFX · 3D Modeling
God Coin
Trailer
Godcoin is a Web3 token that the InfiniGods ecosystem is built around. I completed the final design of the token, following up on some existing designs by the previous Art Director, Milena Popgeorgieva.
I was responsible for the 3D models, lighting, shot composition, and final shots of the video. VFX, sound effects, and final end cards were completed by our video editor, Shaun.
Design and
Branding
My team was responsible for the creative direction of the entire Valhalla Foundation brand. This included design and brand guidelines, all UI/UX across various web pages and services, and all marketing creatives.
We designed the brand from the ground up to hit a modern, tech-minimalist aesthetic that felt bold and sleek.
The platform hosted a massive social mission engagement activity, with hundreds of thousands of users competing on a leaderboard for Godcoin rewards.
Staking
UI/UX
God Vaults were conceived to visualize a storage vessel for users to stake their Godcoin.
I designed the God Vaults with the design motifs of the coin in mind. In addition to the concept design, 3D model, and renders, I worked on the UI/UX of the staking platform to deliver a gamified staking experience.
The end result was a truly unique experience for the community, delivered by the tremendous effort of the whole development team.
